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Best mascaras - October 2025

Last Updated - October 16, 2025

1
Best Choice

✖
Our rankings are cleverly generated from the algorithmic analysis of thousands of customer reviews about products, brands, merchant’s customer service level, popularity, trends and more. The rankings reflect our opinion and should be a good starting point for shopping.

Too Faced

Too Faced Better Than Sex Volumizing Mascara | Dramatic Volume + Length | Cruelty Free, 0.27 Fl Oz, Black

Too Faced

$29.00

More Details
Main highlights
- Suitable for contact lens wearers
- Rich multidimensional effect
- Ophthalmologist tested
- Cruelty Free
$29.00
2

✖
Our rankings are cleverly generated from the algorithmic analysis of thousands of customer reviews about products, brands, merchant’s customer service level, popularity, trends and more. The rankings reflect our opinion and should be a good starting point for shopping.

ILIA

ILIA - Limitless Lash Mascara | Lightweight, Nourishing, Lengthening, Lifting | Flake + Smudge-Resistant | Non-Toxic, Cruelty-Free, Ophthalmologist-Tested, Safe For Sensitive Eyes (Soft Black)

ILIA

$29.00

More Details
Main highlights
- WHAT IT IS: An Award-Winning Clean Mascara That Lengthens, Lifts + Separates—Now With More Planet-Friendly Packaging.
- WHAT IT DOES: This Cult-Favorite Mascara Takes Lashes Beyond Their Limits—Naturally. The Dual-Sided Wand Catches Every Lash For Eye-Opening Length + Definition. Long-Lasting Formula Resists Clumping, Flaking + Smudging.
- THOUGHTFULLY FORMULATED: Vegan, Cruelty-Free, Gluten-Free, Sustainably Sourced + Packaged.
- KEY CLEAN INGREDIENTS: The Naturally Derived Formula Features Arginine, A Haircare Hero That Helps Fortify + Reinforce Lashes From Within, Organic Shea Butter Weightlessly Conditions + Adds A Soft, Flexible Feel, + Beeswax Helps Seal In Moisture For Nourished, Healthy-Looking Lashes.
- EYE SAFE: Ophthalmologist-Tested, Safe For Sensitive Eyes + Safe For Contact Lens Wearers.
$29.00
3
Best Value
28% Off

✖
Our rankings are cleverly generated from the algorithmic analysis of thousands of customer reviews about products, brands, merchant’s customer service level, popularity, trends and more. The rankings reflect our opinion and should be a good starting point for shopping.

MAYBELLINE
28% Off

Maybelline Lash Sensational Sky High Washable Mascara Makeup, Volumizing, Lengthening, Defining, Curling, Multiplying, Buildable Formula, Blackest Black, 1 Count

MAYBELLINE

$9.99

$13.99
(28% Off)

More Details
Main highlights
- Lengthening Mascara: This volumizing washable mascara formula is infused with bamboo extract and fibers for long, full and lightweight lashes that don't flake or smudge
- Lash Extension Brush: Features our exclusive Flex Tower mascara brush that bends to volumize and extend every single lash from root to tip; Ophthalmologist and allergy tested, suitable for sensitive eyes and contact lens wearers
- It's All in the Eyes: Subtle lines, smokey vibes, custom brow looks, classic tones or a shot of color; Our eyeshadow, eyeliner, brows and mascara collections are designed to transform your look
- Create any look with Maybelline; foundation, BB creams, concealers, and setting powders for the perfect canvas, eye shadows, mascara, brow pencils, and eyeliners for any eye look and lip products, from showstopping lipstick to plumping lip gloss
$9.99
$13.99 (28% Off)
4
21% Off

✖
Our rankings are cleverly generated from the algorithmic analysis of thousands of customer reviews about products, brands, merchant’s customer service level, popularity, trends and more. The rankings reflect our opinion and should be a good starting point for shopping.

L'Oreal Paris
21% Off

L'Oreal Paris Makeup Telescopic Original Lengthening, Lash Separating Mascara with Dual Precision Brush, Washable, Blackest Black, 0.27 Fl Oz., 1 Count

L'Oreal Paris

$11.82

$14.99
(21% Off)

More Details
Main highlights
- Precision Application: The flat side of the patented flexible Precision Brush lengthens lashes up to 60 percent, while the comb side of the brush precisely separates lashes for a clump-free result
- Perfect To Pair With: L'Oreal Paris Voluminous Lash Primer; This lightweight eyelash primer instantly builds dramatic volume and length on each lash for use under Voluminous mascara to instantly boost every lash look
- Lenghthening Mascara: Enhance your lashes with intense length and unique lash-by-lash separation; Ophthalmologist tested and allergy tested; Suitable for sensitive eyes and contact lens wearers
- L'Oreal Paris Beauty: A leading total beauty care company based in Paris, we offer innovative products and unique expertise from beauty experts in makeup, skin care, hair care, styling and hair color
- Because You're Worth It: L'Oreal Paris Makeup helps you create the look you want with our full line of makeup including foundations, concealers, highlighter makeup, brow pencils, eyeshadow palettes, lipsticks and much more
$11.82
$14.99 (21% Off)
5
15% Off

✖
Our rankings are cleverly generated from the algorithmic analysis of thousands of customer reviews about products, brands, merchant’s customer service level, popularity, trends and more. The rankings reflect our opinion and should be a good starting point for shopping.

L'Oreal Paris
15% Off

L'Oreal Paris Voluminous Makeup Lash Paradise Mascara, Voluptuous Volume, Intense Length, Feathery Soft Full Lashes, No Flaking, No Smudging, No Clumping, Blackest Black, 0.28 Fl Oz (Pack of 1)

L'Oreal Paris

$10.97

$12.99
(15% Off)

More Details
Main highlights
- Volumizing And Lengthening Mascara: Full lash fringe that’s feathery soft, with no flaking, no smudging, and no clumping; Just voluptuous volume and intense length. 20x more volume and up to 2x more length. Based on a consumer claims study, November 2020
- Perfect To Pair With: L'Oreal Paris Infallible Never Fail Mechanical Pencil Eyeliner; With long-lasting, fade-proof color, Infallible Never Fail Eyeliner ensures your look stays put for up to 16 hours
- L'Oreal Paris Mascara: Get the long, full eyelashes you love with our best mascaras and primers; Choose from our innovative volumizing formulas and variety of brushes
- Create you perfect eye makeup look with our collection of Voluminous mascaras, achieve sleek lines with smudge proof eyeliner, define your brows and discover eye shadow palettes with shades made for every eye color
- Because You're Worth It: L'Oreal Paris Makeup helps you create the look you want with our full line of makeup including foundations, concealers, highlighter makeup, brow pencils, eyeshadow palettes, lipsticks and much more
$10.97
$12.99 (15% Off)

Best mascaras - October 2025

Too Faced Better Than Sex Volumizing Mascara | Dramatic Volume + Length | Cruelty Free, 0.27 Fl Oz, Black

ILIA - Limitless Lash Mascara | Lightweight, Nourishing, Lengthening, Lifting | Flake + Smudge-Resistant | Non-Toxic, Cruelty-Free, Ophthalmologist-Tested, Safe For Sensitive Eyes (Soft Black)

Maybelline Lash Sensational Sky High Washable Mascara Makeup, Volumizing, Lengthening, Defining, Curling, Multiplying, Buildable Formula, Blackest Black, 1 Count

L'Oreal Paris Makeup Telescopic Original Lengthening, Lash Separating Mascara with Dual Precision Brush, Washable, Blackest Black, 0.27 Fl Oz., 1 Count

L'Oreal Paris Voluminous Makeup Lash Paradise Mascara, Voluptuous Volume, Intense Length, Feathery Soft Full Lashes, No Flaking, No Smudging, No Clumping, Blackest Black, 0.28 Fl Oz (Pack of 1)

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Maybelline Lash Sensational Washable Mascara, Lengthening and Volumizing for a Full Fan Effect, Blackest Black, 1 Count

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